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Webinars

The future of polling after 2020

The panelists will cover a number of areas regarding polling and the U.S. Election, including the following: - How the evidence explains what actually happened in this US election;- How criticisms of US pre-election polls have raised questions...

Catalogue: Webinars 2020
Authors: Kathy Frankovic, Clifford Alexander Young, Jennifer Agiesta, Jean-Marc Leger, Courtney Kennedy, Robert Y. Shapiro
December 16, 2020

Webinars

The pollsters' survival kit for election night...and the days after

With only a few weeks to go before the U.S. presidential election, Americans are facing the potential for a long and protracted period of uncertainty about the outcome.  Will Donald Trump be elected for four more years or will the American...

Catalogue: Webinars 2020
Authors: Kathy Frankovic, Clifford Alexander Young, Jean-Marc Leger, Joe Lenski, Deborah Mattinson
October 12, 2020

Videos

Beyond the Red Wall: Keynote interview

Why did Labour lose? Why the Conservatives won? What happens next? What does this tell us about the likely outcome in the US election?

Catalogue: Insights Festival 2020
Authors: Deborah Mattinson, Stephen Bush
September 15, 2020

Webinars

The pollsters' survival kit in the world of Trump

We are now less than 100 days before U.S. voters go to the polls to decide whether to stick with Donald Trump for four more years or make a change and elect Joe Biden. In this webinar, five North American pollsters will share their views on where the...

Catalogue: Webinars 2020
Authors: Kathy Frankovic, Jean-Marc Leger, Clifford Alexander Young, Melissa Hermann, Chintan Turakhia, Jennifer Agiesta, Frank Graves
August 20, 2020

Videos

Social Media First

BBCMedia Action is implementing a European Union-funded project aimed at helpingyoung men and women within the ages of 18-24years in Nigeria to betterunderstand political and electoral issues, encouraging them to discuss theseissues and in turn...

Catalogue: Congress 2019: The Global Data & Insights Summit
Authors: Anu Mohammed, Chibuike Utaka
September 8, 2019

Videos

The death of polls?

Opinion polls and electoral polls were subject to intense scrutiny and criticism in the wake of the 2016 experience, followed by renewed confidence in the first months of 2017. Polling firms are facing up to the current challenges and reports of the...

Catalogue: Congress 2018
Author: Henri Wallard
Company: Ipsos MRBI
September 23, 2018

Case studies

Thought leadership from WIN: A French polling case study

This paper is a contribution by the WIN Network (international association gathering leading independent market research and polling firms in their respective countries), to discussions on changes in the polling industry. Drawing on...

Catalogue: Congress 2017: Visionary
Authors: Marion Dumas, Mirta Galesic, Adelaide Zulfikarpazic, Herve Tranger, Richard Bordenave, Guillaume Inigo
Company: BVA Group
September 4, 2017

Research papers

Are we getting worse at political polling?

The accuracy of polling has been under the serious spotlight over the last couple of years. This paper is a summary of analysis conducted on an international database of 31310 polls from 473 elections and voting events across 40 countries around the...

Catalogue: Congress 2017: Visionary
Author: Jon Puleston
Company: Kantar
September 3, 2017

Magazines

Research World (December 2016)

Some would say that our industry started a century ago when in 1916 the Literary Digest ran the first national opinion poll among its readers, correctly predicting Woodrow Wilson as the next US President. The Digest correctly called the next four...

Catalogue: Research World 2016
Author: ESOMAR B.V.
December 15, 2016